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Lessons Learned from the Amazon Web Services Outage
The only surprising thing about this AWS outage was that anyone was surprised by it

On Monday, Amazon Web Services — the leading provider of cloud services — suffered an outage, and as a result, a long list of well-known and popular websites went dark. According to Amazon’s Service Health Dashboard, the outage started out as degraded performance of a small number of Elastic Bloc Store (EBS) storage units in the US-EAST-1 Region, then evolved to include problems with the Relational Database Service and Elastic Beanstalk as well.

AWS outage takes down Reddit

WEBSITE DOWN: AWS outage takes down Reddit and other popular sites

The only surprising thing about this AWS outage was that anyone was surprised by it. It wasn’t the first time AWS had a major outage or problems with this data center. If you remember, back in June a line of powerful thunderstorms knocked the power out at a major Amazon hosting center. The backup generator failed, then the software failed, and, well, you know the drill. A corollary of Murphy’s Law is that if multiple things can go wrong, they will all go wrong at once.

In both of these instances (and in all Amazon Web Services outages, in fact) some customers were knocked “off the air” while others continued running without a hiccup. You would think that eventually companies will learn to anticipate the inevitable AWS outages and take active steps to prepare for them. There are best practices and solutions on how to reduce vulnerability to an outage, but they’re rarely implemented. That’s because people don’t think that anything could happen to Amazon — obviously, things happen.

Instances like this are a learning opportunity if we take the time to think about why they happened and what could have been done to prevent them. Here are six lessons that I think we can learn from the Amazon Web Services outages.

Lesson 1 — Clouds are made of components that can fail. When people think of the cloud, they think that there is some amorphous and untouchable blog up in the sky. And while that’s a nice bit of marketing, it is not a useful model for operational planning. Be mindful of your cloud provider’s architecture and how it is built to manage failure of a component or a zone blackout. Then anticipate that failures can happen at any point in the cloud infrastructure.

Lesson 2 — The stress of failure will trigger a cascade of other failures. After reading a description of the outage, you get the sense that it was just one thing after another. What started as a small issue affecting one Northern Virginia data center quickly spread, causing a chain reaction and outage that disrupted much of the Internet for several hours. Remember Murphy and his law?

Lesson 3 – -Spikes matter. When a cloud fails, hundreds of customers are impacted. As they try to recover, they will be stressing the cloud provider’s infrastructure with a peak load that is guaranteed to cause even more problems. If you get these transition spikes, they get worse and worse. Every time you reboot, it takes longer and longer. If you have ten servers doing that, that’s bad. If you spike a thousand servers, that’s really bad. Something that would have taken five minutes to fix will now take five hours when you get into that transition type of syndrome.

Lesson 4 — Cloud providers provide the tools to manage failure, but it is up to you to put your own failover plans in place. AWS, for example, is broken into zones. If a component in the Virginia zone goes down and the whole matrix is dead, then (in theory) you should be able to move all your data to another zone. That other zone might be hosted, unaffected, in Ireland and then you are up and running again. This is one of the big differences between the cloud and more traditional approaches to IT. It is up to the application (and by extension, the application’s designer) to manage its interaction with the cloud environment, up to and including failover. Most cloud providers offer tools and frameworks to support failover, but you are responsible for implementing that best practice into your system operation and into the applications.

Lesson 5 — You need to put your failover plans through a full-blown load test. It’s not enough to have a strategy in place for failover. You have to test it under real-world conditions. Even the best laid failover plans, once implemented and designed, might have hiccups when a real outage occurs. A full-blown cloud load test can help you see how long the failover process will take to kick in and what other dependencies might need to be sorted out. Obviously this isn’t easy. If it was, Reddit, Foursquare, Airbnb and others wouldn’t have been impacted by the AWS outage.

Lesson 6 — Conduct fire drills. While a load test will confirm that your failover plan works as you expect, it will also give your team some real experience in executing the plan. Remember the fire drills you used to do in school? Fire drills help train students, teachers, and others to know exactly what they’re supposed to do and where they’re supposed to go in the event of an emergency. All the bugs in the process are worked out during the fire drill, and the more everybody does the drills, the more comfortable there are with what they need to do. And if a real emergency happens, everybody knows how to leave the building calmly. You want to do the same thing with your failover plan, and load testing can help you get there. Fire drills save lives and load tests save cloud apps.

Is your failure worth more than $28?

Amazon offers reimbursement to its customers based on the amount of downtime the customer experiences. The last time our Amazon Web Services went down, we got a $28 reimbursement. So my final lesson learned (I guess this makes for seven lessons) is this: The cost of downtime for your organization — in lost revenue, poor customer experience, etc. — is far, far greater than just what you are paying your cloud provider. $28 is not going to save your day. You have to make sure that you have a failover solution that’s ready and working. Don’t wait for Amazon to solve this problem for you, because it’s only a $28 problem for it.

The biggest lesson learned from these AWS outages is that you need to configure properly and you need to train your people. These types of events will always happen, and when they do, you need to be trained ahead of time. Load testing itself is a good way to validate and train. That way when a real emergency occurs, your team can react in a calm, collected manner to a situation they’ve experienced dozens of times before.

Read the original blog entry...

About Sven Hammar
Sven Hammar is Co-Founder and CEO of Apica. In 2005, he had the vision of starting a new SaaS company focused on application testing and performance. Today, that concept is Apica, the third IT company I’ve helped found in my career.

Before Apica, he co-founded and launched Celo Commuication, a security company built around PKI (e-ID) solutions. He served as CEO for three years and helped grow the company from five people to 85 people in two years. Right before co-founding Apica, he served as the Vice President of Marketing Bank and Finance at the security company Gemplus (GEMP).

Sven received his masters of science in industrial economics from the Institute of Technology (LitH) at Linköping University. When not working, you can find Sven golfing, working out, or with family and friends.

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Cloud Expo 2012 East Opening Keynote by SHI

In this Cloud Expo Keynote, Henry Fastert, SHI's Chief Technologist and Managing Partner, will share insight on how the latest generation of cloud computing is now capable of addressing the needs of the enterprise mission critical applications. These mission-critical applications require computing infrastructure that is secure, optimizes performance, and is highly resilient. The purpose of the keynote is to highlight how the latest cloud computing designs have evolved in terms of security, availability, and overall service quality to meet the needs of mission critical applications.

John Engates, CTO of Rackspace Hosting Live From New York City
Last year, cloud computing pundits predicted that 2012 would be the year when the clouds would open. They were right as cloud computing enthusiasts all over are embracing the open ecosystem; however, denying one vendor the right to serve as the de facto API is only the tip of the iceberg of this computing climate change. Join Rackspace Chief Technology Officer John Engates as he discusses the open ecosystem and how ultimately, winning cloud technologies will be based on the ecosystem they represent.

Keynote: Step up to a Higher Cloud
Cloud is a transformational shift in computing that can have a powerful effect on enterprise IT when designed correctly and used to its full potential. Join Citrix in a discussion that centers on building, connecting and empowering users with cloud services and hear examples of how enterprises are solving real-world business challenges with an architecture and solution purpose-built for the cloud.

A Pragmatic Journey to the Cloud
As enterprise adoption of cloud computing accelerates, organizations must have a strategy and roadmap for moving to the cloud. Faced with different options including building a private cloud, subscribing to public clouds, or leveraging a hybrid cloud, organizations need a rational and pragmatic approach. This session explores the emerging trends in cloud computing and offers best practices for how organizations can successfully navigate a journey to the cloud.


Cloud Expo Breaking News
Organizations across the world are increasingly starting to see the benefits of moving more and more services to the cloud. The focus on the cost-saving potential of cloud is rapidly shifting to completely transforming the business with cloud. As organizations are investing enormous sums on technology they are starting to realize that in order to maximize the return on investment and accelerate the business transformation process the first area of focus should be people. By ensuring the organiza...
A recent study by analyst firm IDC reports that in 2012, 1.7 million cloud computing-related roles across the globe could not be filled due to the lack of training, certification and experience in the applicant pool. As the global demand for cloud and big data expertise increases, employers are finding it difficult to recruit talent, which is slowing down the ability for organizations to adopt, implement, and realize benefits from innovative platforms like OpenStack. In this session join Clo...
Enterprise cloud adoption revolves around pushing the BYOD movement and focusing on data security. In his session at the 12th International Cloud Expo, Ross Brouse, COO and President of Solar VPS, will cover how cloud adoption is driven by consumerism, humanity’s need to socialize, our addiction to new gadgets and the ability of data to stay secure in a growing collaborative world. The cloud is a drug and we’re just getting hooked. Ross Brouse is the COO and President of Solar VPS. He is a tr...
Companies around the world are collecting massive amounts of data everyday that’s sitting around and not being utilized. Take for example the fact that companies collect demographic and location-based data via mobile devices all the time, but have to figure out how to monetize that data. In this session, Joyent CTO and founder Jason Hoffman will examine the state of Big Data, taking a look at what we're doing now to discussing what's on the horizon, as companies prepare and realign their busines...
Enterprises can't close their doors just because integration tools won't cope with the volume of information that their systems produce. As each day goes by, their information will become larger and more complicated, and enterprises must constantly struggle to manage the integration of dozens (or hundreds) of systems. Apache Hadoop has quickly become the technology of choice for enterprises that need to perform complex analysis of petabytes of data, but few are aware of its potential to hand...
Our more interconnected planet is accelerating the adoption and convergence of next-generation architectures, in the form of cloud, mobile and instrumented physical assets. Organizations that can effectively balance optimization and innovation, will be in a position to leverage new systems of engagement, out maneuver their peers and achieve desired outcomes. In the Opening Keynote at 12th Cloud Expo | Cloud Expo New York, IBM GM & Next Generation Platform CTO Dr Danny Sabbah will detail the crit...
The cloud-enabled data center sits at the center of IT transformation. It facilitates the interconnection and communities that come together, propelling growth for both buyers and sellers. In his session at the 12th International Cloud Expo, Gerry Fassig, CoreSite’s Vice President of Sales, will discuss how CoreSite is bringing together best-of-breed partners through the Open Cloud Exchange resulting in public, private, and hybrid cloud interconnection and management as well as connectivity to...
If zettabytes of data exist, why is less than 1% of the world’s data being analyzed today? Seasoned entrepreneur and startup CEO Radhika Subramanian believes that the inability to analyze and gain value from Big Data is that organizations are taking a services-centered approach. As the title of the session implies, Subramanian believes that the data needs to do the talking, not armies of analysts searching and querying databases. Her company has developed high-speed, advanced algorithms to autom...
Cloud enables SMBs to access new, scalable resources – previously only available to enterprises – in flexible and cost-effective ways. McKinsey’s SMB Cloud Report projects the public cloud market to reach $40-$50 billion by 2015, with SMBs comprising 65% of public cloud spending in 2015. But selling cloud to SMBs raises the questions of who, what and how. In this session Manjula Talreja, VP of Cisco’s Global Cloud Business Development Team, will discuss the importance of knowing who SMB...
The massive computing and storage resources that are needed to support big data applications make cloud environments an ideal fit. In Nati Shalom's upcoming session at 12th Cloud Expo | Cloud Expo New York [June 10-13, 2013], you'll learn how to build your big data "database on-demand" using MongoDB, Cassandra, Solr, MySQL, or any other big data solution, as well as manage your big data application using a new open source framework called “Cloudify.” All this, on top of the OpenStack cloud.
Best Recent Articles on Cloud Computing & Big Data Topics
The Arlington, Virginia-based National Science Foundation has just released its "Report on Support for Cloud Computing" - in response to the America Competes Reauthorization Act of 2010, Section 524. It is an absolute must-read for all concerned with current and future research projects in Cloud Computing.
"The volume of data we're generating now from machines pales in comparison to the volume of data we'll soon generate from our own bodies," says data security expert Dave Asprey. Writing in a Trend Micro blog, Asprey - who is one of the leaders in the emerging Quantified Self movement - explains his vision of a world in which personal biometrical data is shared via the cloud.
Cloud computing has caught the attention of business leaders around the world in every industry because of its enormous transformative potential. Visionary companies know that the value of the cloud is far greater than the current focus solely on technology and operating costs: when combined with a collaborative approach to designing processes, cloud computing will change how we do business.
Want to make sense of the hottest new concept in Enterprise IT? Want to understand in just hours what experts have spent many hundreds of days deciphering? Cloud computing is a technology that has rapidly evolving peppered with a lot of hype along the way. Customers find it hard to navigate through this and make sense of what aspects of this technology will give them real business benefit. Cloud Computing Bootcamp, led by our 2013 Bootcamp Instructor Larry Carvalho, is a great way to get a practical understanding of this technology. We offer multiple days of actionable insight into what vendor offerings are currently available and help you comprehend their strategy. The ever-popular Bootcamp, which is now held regularly around the world, is being held in conjunction with the 12th Cloud Expo, June 10-13, 2013, at the Javits Center, New York, NY.
Did you know that ninety percent of the data in the world has been created in the last two years? Every day, we create 2.5 quintillion (or 2.518) bytes of data, according to IBM. As corporations across all industries globally are struggling with how to retain, aggregate and analyze this mounting volume of what the industry refers to as Big Data, it also provides a unique opportunity for innovative startups that recognize the business prospects Big Data presents. Big Data is not just unlocking new information but new sources of economic and business value. Interactivity is driving Big Data, with people and machines both consuming and creating it. Digital companies focused on becoming good at aggregating and analyzing the data created by the end users of their product, who then provide their customers with solid insights taken from that data are at a distinct competitive advantage over others in the marketplace.
Industry-specific clouds are those PaaS, IaaS, and PaaS services that are tailored for a specific vertical, such as transportation, retail, finance, and health care. IDC sees a $65 billion market in these industry solutions for 2013, rising to $100 billion in 2016. The value of industry-specific clouds is that businesses within a vertical can connect to applications, processes, and databases that are pre-defined for that vertical within a public or private cloud. They can extend processes and databases into the business domain, versus defining the data and processes within a generic cloud-based platform. So, are industry specific clouds right for your business? What options are out there? How do you figure out the ROI?
SYS-CON Events announced today that Rackspace Hosting, the open cloud company, has been named "Platinum Plus Sponsor" of SYS-CON's 12th International Cloud Expo, which will take place on June 10-13, 2013, at the Javits Center in New York City, New York. Rackspace® Hosting (NYSE: RAX) is the open cloud company, delivering open technologies and powering more than 205,000 customers worldwide. Rackspace provides its renowned Fanatical Support® across a broad portfolio of IT products, including Public Cloud, Private Cloud, Hybrid Hosting and Dedicated Hosting. Rackspace has been recognized by Bloomberg BusinessWeek as a Top 100 Performing Technology Company, is featured on Fortune's list of 100 Best Companies to Work For and is included on the Dow Jones Sustainability Index. Rackspace was positioned in the Leaders Quadrant by Gartner Inc. in the "2011 Magic Quadrant for Managed Hosting." Rackspace is headquartered in San Antonio with offices and data centers around the world.
10th International Cloud Expo, held on June 11-14, 2012 at the Javits Center in New York City, featured four content-packed days with a rich array of sessions about the business and technical value of cloud computing led by exceptional speakers from every sector of the cloud computing ecosystem. The Cloud Expo series is the fastest-growing Enterprise IT event in the past 10 years, devoted to every aspect of delivering massively scalable enterprise IT as a service. We invite you to enjoy our photo album of the show - we'll be adding new images all week.
Ulitzer.com announced "the World's 30 most influential Cloud bloggers," who collectively generated more than 24 million Ulitzer page views. Ulitzer's annual "most influential Cloud bloggers" list was announced at Cloud Expo, which drew more delegates than all other Cloud-related events put together worldwide. "The world's 50 most influential Cloud bloggers 2010" list will be announced at the Cloud Expo 2010 East, which will take place April 19-21, 2010, at the Jacob Javitz Convention Center, in New York City, with more than 5,000 expected to attend.
Cloud computing is becoming one of the next industry buzz words. It joins the ranks of terms including: grid computing, utility computing, virtualization, clustering, etc. Cloud computing overlaps some of the concepts of distributed, grid and utility computing, however it does have its own meaning if contextually used correctly. The conceptual overlap is partly due to technology changes, usages and implementations over the years. Trends in usage of the terms from Google searches shows Cloud Computing is a relatively new term introduced in the past year. There has also been a decline in general interest of Grid, Utility and Distributed computing. Likely they will be around in usage for quit a while to come. But Cloud computing has become the new buzz word driven largely by marketing and service offerings from big corporate players like Google, IBM and Amazon.
SYS-CON Events announced today that Dell Inc. has been named "Silver Sponsor" of SYS-CON's 12th International Cloud Expo, which will take place on June 10-13, 2013, at the Javits Center in New York City, New York. For more than 28 years, Dell has empowered countries, communities, customers and people everywhere to use technology to realize their dreams. Customers trust Dell to deliver technology solutions that help them do and achieve more, whether they're at home, work, school or anywhere in their world. Learn more about Dell's story, purpose and people behind its customer-centric approach.
One of the most compelling promises of the cloud is that you can pull out a credit card and be working in minutes. No purchase orders to fill out, no equipment to wait for on the loading dock. Just instant access to the resources you need, when you need them. But accessibility comes at a price, and an unintentional consequence may be that you create yet another orphaned identity silo. Enterprise IT has spent years consolidating its mishmash of directories, only to discover that cloud now threatens to turn back their hard-won victories. In his session at the 12th International Cloud Expo, Scott Morrison, CTO and Chief Architect at Layer 7 Technologies, will look at strategies to incorporate identity into cloud applications. Enterprise identity or social login can both be a part of your go-to-cloud strategy, but you must plan for this upfront, rather than try to retrofit identity and access control at a later date.
Cloud Expo, Cloud Expo East, Cloud Expo West, Cloud Expo Silicon Valley, Cloud Expo Europe, Cloud Expo Tokyo, Cloud Expo Prague, Cloud Expo Hong Kong, Cloud Expo Sao Paolo are trademarks and /or registered trademarks (USPTO serial number 85009040) of Cloud Expo, Inc.
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SYS-CON's Cloud Expo, held each year in California, New York, Prague, Tokyo, and Hong Kong is the world’s leading Cloud event in its 5th year, larger than all other Cloud events put together.

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12th Cloud Expo All-Star Speakers Include...

Singer
Tummler
Singer
Associates

Taggart
SHI

Vekiarides
TwinStrata

Rodenski
Sala Group

Saadi
SRA

Linthicum
Cloud
Technology
Partners

LaMear
Fpweb.net

Renz
Code42

Sagar
Infosys

Ariola
Parasoft

Laczynski
Datapipe

Baumann
Zimory

Bain
ScaleOut
Software

Lundberg
Hitachi Data
Systems

Bowen
LSI

Brown
Coraid




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Testimonials
Great exhibits, great audience, great floor traffic, great conversations with IT leaders and folks in the channel."
TOM LAYDOS
Director, Marketing & Sales Operations at Evolve IP
 
We had a great experience! We look forward to helping the people we met at Cloud Expo build their businesses."
Cari.net TWEET
 
The 2012 Cloud Expo in NY was a great success for the Dell cloud team as we met with many customers, partners, and cloud technologists."
STEPHEN SPECTOR
Senior Product Marketing, Dell Cloud Services
 
Cloud Expo turned out to be an amazing gathering of entrepreneurs."

NISH BURKE
Product Marketing Manager, StorageCraft


Who Should Attend?
Senior Technologists including CIOs, CTOs, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, communications and networking specialists, directors of infrastructure Business Executives including CEOs, CMOs, CIOs, presidents, VPs, directors, business development; product and purchasing managers.

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The World's 30 Most influential Cloud Bloggers
Cloud Expo on Ulitzer
1
Dustin Amrhein 11 Kevin Hoffman 21 Greg O'Connor
2
Ezhil Babaraj 12 Alin Irimie 22 Maureen O'Gara
3
Tony Bishop 13 Kevin Jackson 23 Mark O'Neill
4
Reuven Cohen 14 Fuat Kircaali 24 Bill Roth
5
Ernest de Leon 15 David Linthicum 25 Ellen Rubin
6
David Dean 16 Lori MacVittie 26 John Savageau
7
Ray DePena 17 Bill McColl 27 Michael Sheehan
8
Dana Gardner 18 Paul Miller 28 Roman Stanek
9
John Gauntt 19 Louis Naugès 29 John Treadway
10
Jeremy Geelan 20 Greg Ness 30 Alan Williamson

Join Us as a Media Partner - Together We Can Rock the IT World!
SYS-CON Media has a flourishing Media Partner program in which mutually beneficial promotion and benefits are arranged between our own leading Enterprise IT portals and events and those of our partners.

If you would like to participate, please provide us with details of your website/s and event/s or your organization and please include basic audience demographics as well as relevant metrics such as ave. page views per month.

To get involved, email Lissette Mercado at lissette@sys-con.com.

The World's Most Influential Blogs
New technologies allow schools, colleges and universities to analyze absolutely everything that happens. From student behavior, testing results, career development of students as well as educational needs based on changing societies. A lot of this data has already been stored and is used for statist...
A recent Gartner study states that the function of the modern CIO is in flux and that his or her future focus must incorporate digital assets (aka cloud-based data and applications) to remain relevant. Towards the goal of riding the sea change a compiler of stacks to a broker of business needs, secu...
In the coming years, big data will change the way organisations and societies are operated and managed. Big data however, is not the only trend that will impact significantly how organisations operate. Another major trend at the moment is gamification. Gamification will change the way organisations ...
We all talk about cloud differently, but is there a way we should be speaking about this tech? Cloud computing is now a widely reported, if not accepted, IT movement that, depending on who you talk to, has changed or is changing the way businesses utilize infrastructure.
I'd like to address a recent blog post in CloudTweaks titled, "Cloudera Not Cutting It With Big Data Security." The author makes a number of very salient and valid points about Hadoop security… or lack thereof. Indeed the Apache Hadoop platform, which includes HDFS and MapReduce and other projects ...
The age of data center automation is upon us. Whether it's cloud or SDN or devops in general, automation as a means to achieve efficiency and, one hopes, free up resources that can be then redirected to focus on innovation. As is always the case when we begin to move further upwards, abstracting ...
As the infrastructure cloud market (IaaS and PaaS) continues to grow rapidly, we are seeing quite a few customers who are delivering an application – whether it is a mission-critical or SaaS application – and basing their solution on VMware. VMware Security Cloud Encryption cloud keyboard Cloud Enc...
Windows Azure Virtual Networks offers the power to open up several cross-premises use case scenarios, including Active Directory Disaster Recovery, SQL Database Replication, Windows Server 2012 DFS-R File Replication, Accelerated Cloud File Services with BranchCache, Hybrid Web Applications and MORE...
Have you heard of products like IBM’s InfoSphere Streams, Tibco’s Event Processing product, or Oracle’s CEP product? All good examples of commercially available stream processing technologies which help you process events in real-time. I’ve been asked what I consider as “Big Data” versus “Small Dat...
My fellow Technical Evangelists and I have authored a content series that steps through building your very own Private Cloud by leveraging Windows Server 2012, our FREE Hyper-V Server 2012, Windows Azure Infrastructure Services ( IaaS ) and System Center 2012 Service Pack 1. Week-by-week, we walk ...
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Cloud Expo 2012 Allstar Conference Faculty

S.F.S.
Dell

Singer
NRO

Pereyra
Oracle

Ryan
OpSource

Butte
PwC

Leone
Oracle

Riley
AWS

Varia
AWS

Lye
Oracle

O'Connor
AppZero

Crandell
RightScale

Nucci
Dell Boomi

Hillier
CiRBA

Morrison
Layer 7 Tech

Robbins
NYT

Schwarz
Oracle

What The Enterprise IT World Says About Cloud Expo
 
"We had extremely positive feedback from both customers and prospects that attended the show and saw live demos of NaviSite's enterprise cloud based services."
  –William Toll
Sr. Director, Marketing & Strategic Alliances
Navisite
 


 
"More and better leads than ever expected! I have 4-6 follow ups personally."
  –Richard Wellner
Chief Scientist
Univa UD
 


 
"Good crowd, good questions. The event looked very successful."
  –Simon Crosby
CTO
Citrix Systems
 


 
"It's the largest cloud computing conference I've ever seen."
  –David Linthicum
CTO
Brick Group