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The Other Agile Architecture
Building software in an Agile way doesn’t guarantee the software will be agile

Ever since my new book, The Agile Architecture Revolution hit the streets, I've been following the keywords "Agile Architecture" on Twitter. Sure enough, there are plenty of conversations on Agile Architecture - but to my disappointment, most of them aren't about my book, or even what I mean by "Agile Architecture" in my book.

The focus of my book is on architectural approaches to delivering business agility for the enterprise - in essence, taking Enterprise Architecture (EA) to the next level, where constant business transformation is the goal, rather than a fixed end-state. The more common definition of Agile Architecture, however, is applying Agile (Agile-with-a-capital-A) principles to software architecture - a very different perspective.

I discuss the Agile Manifesto in the book, of course - I could hardly put the word Agile in the title without doing so - but these two definitions of Agile Architecture are quite different. However, it's not a question of which is right and which is wrong. Rather, the central question of this ZapFlash is how the two senses of Agile Architecture are related to each other.

Agile Software Architecture
Agilemodeling.com
is a great resource for learning the basics of Agile Software Architecture. There is far more detail there than we can cover here, but in summary, here's how ZapThink interprets the principles of Agile Architecture, according to this site:

  • Everyone on the software team can pitch in and improve the architecture, just as everyone is responsible for all the code in a traditional Agile project. However, not everyone on the development team is equally competent at software architecture, so there should be an owner of the architecture in case of disagreements.
  • Avoid ivory tower architectures, where the architects handing down architecture artifacts from on high rather than being directly involved in development, through constant feedback among architects, developers, and the rest of the team.
  • Don't overdo the architecture. Simple software requires simple architectures which don't require complicated architectural efforts. Even a doghouse needs a plan, but it's vastly simpler than the plan for a large building.
  • Architecture helps Agile software scale, which also means that architecture helps Agile software be more Cloud friendly.
  • Base your architecture on the requirements for your software. Solicit active stakeholder participation, as with any Agile project. Think about future possible requirements, but don't overbuild in anticipation of as-yet undefined needs. In other words, defer commitment on design decisions.

All of the above principles follow basic common sense, and any development team that follows them is bound to have better architected software. But thinking about Agile Architecture as an approach to architecting software leads to a central paradox: building software in an Agile way doesn't guarantee the software will be agile, as we discussed in a ZapFlash in May 2012. The fundamental problem: requirements continue to evolve, but even the most Agile of software development approaches builds to the current requirements. In fact, the final bullet above even exhorts the development team to avoid overbuilding.

We've written about the overbuilding trap before in a pair of blog posts. If we simply demand the developers build code to meet future requirements, without specifying what those requirements might be, we've just sent them down a rabbit hole. Fundamentally, if you look at the problem of building software that provides business agility as nothing more than how to build software to meet future requirements, you'll never find your way out of this hole.

How, then, do we get out of this pickle? How to we build software that responds to changing requirements, without overbuilding our software? Agilemodeling.com discusses the notion of change case modeling, where change cases describe potential new or changed requirements for a software system. In fact, ZapThink has been discussing change case modeling since we introduced the Agility Model back in 2008, although the change cases we discussed go beyond a particular software system to include processes, policies, and other elements of the Enterprise Architecture.

Solutions vs. Tools
The enterprise context for software development focuses on solutions: the stakeholder has a problem, so you build a solution to that problem. Hence when the problem changes, you need a new or different solution. However, not all software development focuses on solutions. For example, many software vendors build and sell software tools.

The most important feature of a tool is that you can use it for different things, even when it is fit for a particular purpose. Even if you limit your hammer to only hammering nails, you can still hammer many different kinds of nails into many different materials, and the hammer manufacturer doesn't have to know any of the specifics. So too with software tools. A software vendor who publishes, say, an Integrated Development Environment (IDE) need have no knowledge about the type of software that users of that IDE might use it for. The tool may be fit for certain types of development, but it's entirely agnostic as to the code its users call upon the tool to build.

The overbuilding problem tends to rear its ugly head when development teams should be building a tool, but focus on building a solution instead. Now it seems that every nail requires a different kind of hammer, where you should really be focusing on building a versatile hammer in the first place. This mistake is very common on SOA initiatives when the SOA team is trying to sort out the agnostic context for its Services: which Services are built for particular purposes (i.e., solutions) vs. Services built for reuse (in other words, tools). After all, the whole idea behind a reusable Service is that it is agnostic with respect to how people might use it in the future, a characteristic such Services share with hammers or any other kind of tool.

Declarative Programming: Configuration over Code
The primary technique software tool vendors use to support different customer requirements with the same tools is to allow customers to configure the tools to meet their needs. In other words, separate the configuration from the code, where the configuration consists of metadata that describe how the software should behave, and the code reads the config files and behaves the way the config files say to behave.

Creating such a configuration file is a classic example of declarative programming. Describe how the software is supposed to work without having to delineate the control flow that instructs the underlying processor what to execute. Declarative programming has been around for years, of course; SQL and HTML are two familiar examples of languages that support this approach. When you write SQL, you expect your database management system to understand it and behave accordingly. Similarly, writing HTML instructs your browser how to behave, while coding the software for the browser itself takes place independent of the Web pages it will be expected to render.

Unfortunately, while declarative programming separates configuration from code, not all configuration leads to agility. After all, dinosaur enterprise application packages like ERP have been configurable for years, but simply separating the behavior of the software from the underlying code is no guarantee of agility, just as defining the behavior of a Web Service by specifying its Service contract in WSDL and XSD files doesn't guarantee the Service will be reusable. Something is still missing from this picture.

To see what's missing, let's take an example of a software-based tool that does provide business agility: Amazon's IaaS tools (or any other Cloud provider's tools that rise to Amazon's standard). The coding wizards back at Amazon HQ have built interfaces that allow anyone with a credit card to provision and configure all manner of compute resources, without ever having to monkey around with the underlying code that makes the Cloud magic work. Supporting declarative configuration is merely the price of admission here. What the Cloud has done is connect people and process to the technology, empowering end users to handle the configuration themselves.

In the enterprise context, then, the missing piece of Agile Software Architecture is Agile Enterprise Architecture, where EA brings together the organization, the processes, the technology, and the information in a consistent, business-driven whole. Configurability alone doesn't provide this consistency. Instead, true Agile Architecture - that is, architecture that supports the business agility requirement - must tie these concerns together using a balanced combination of Enterprise Architecture, governance, and Agile Software Architecture.

ZapThink Take
In the Cloud example above, Cloud users may interact with the Cloud via a browser-based user interface, or they may choose to use the Cloud's APIs. APIs are unquestionably an important part of the Cloud story, but the mere fact we're calling them APIs - application programming interfaces - belies their significance. Turning the Cloud into a massive piece of software we have to program will defeat the agility benefit the Cloud provides, after all.

Fortunately, today's APIs are misnamed. We moved from tightly coupled procedure call interfaces (which were truly APIs) to contracted interfaces we called Services to the interfaces we have now, which we once again call APIs. But just as a Cloud API should provide a declarative, scriptable interface to the same capabilities the browser-based user interface exhibits, today's modern APIs should be user-empowering interfaces.

The movement toward Hypermedia-Oriented Architecture, what some people call REST, is part of this story. Remember, the programmable Web is meant to make software more Web-like, rather than make the Web more programmable. We have all the pieces of Agile Architecture: Agile Software Architecture; declarative, configuration-based programming; hypermedia-based APIs; and Enterprise Architecture to tie everything together. All we need to do know is get the architecture right.

Photo credit: Nadya Peek

About Jason Bloomberg
Jason Bloomberg is the leading expert on architecting agility for the enterprise. As president of Intellyx, Mr. Bloomberg brings his years of thought leadership in the areas of Cloud Computing, Enterprise Architecture, and Service-Oriented Architecture to a global clientele of business executives, architects, software vendors, and Cloud service providers looking to achieve technology-enabled business agility across their organizations and for their customers. His latest book, The Agile Architecture Revolution (John Wiley & Sons, 2013), sets the stage for Mr. Bloomberg’s groundbreaking Agile Architecture vision.

Mr. Bloomberg is perhaps best known for his twelve years at ZapThink, where he created and delivered the Licensed ZapThink Architect (LZA) SOA course and associated credential, certifying over 1,700 professionals worldwide. He is one of the original Managing Partners of ZapThink LLC, the leading SOA advisory and analysis firm, which was acquired by Dovel Technologies in 2011. He now runs the successor to the LZA program, the Bloomberg Agile Architecture Course, around the world.

Mr. Bloomberg is a frequent conference speaker and prolific writer. He has published over 500 articles, spoken at over 300 conferences, Webinars, and other events, and has been quoted in the press over 1,400 times as the leading expert on agile approaches to architecture in the enterprise.

Mr. Bloomberg’s previous book, Service Orient or Be Doomed! How Service Orientation Will Change Your Business (John Wiley & Sons, 2006, coauthored with Ron Schmelzer), is recognized as the leading business book on Service Orientation. He also co-authored the books XML and Web Services Unleashed (SAMS Publishing, 2002), and Web Page Scripting Techniques (Hayden Books, 1996).

Prior to ZapThink, Mr. Bloomberg built a diverse background in eBusiness technology management and industry analysis, including serving as a senior analyst in IDC’s eBusiness Advisory group, as well as holding eBusiness management positions at USWeb/CKS (later marchFIRST) and WaveBend Solutions (now Hitachi Consulting).

Presentation Slides
Kubernetes is a new and revolutionary open-sourced system for managing containers across multiple hosts in a cluster. Ansible is a simple IT automation tool for just about any requirement for reproducible environments. In his session at @DevOpsSummit at 18th Cloud Expo, Patrick Galbraith, a principal engineer at HPE, discussed how to build a fully functional Kubernetes cluster on a number of virtual machines or bare-metal hosts. Also included will be a brief demonstration of running a Galera M...
The now mainstream platform changes stemming from the first Internet boom brought many changes but didn’t really change the basic relationship between servers and the applications running on them. In fact, that was sort of the point. In his session at 18th Cloud Expo, Gordon Haff, senior cloud strategy marketing and evangelism manager at Red Hat, will discuss how today’s workloads require a new model and a new platform for development and execution. The platform must handle a wide range of rec...
More and more companies are looking to microservices as an architectural pattern for breaking apart applications into more manageable pieces so that agile teams can deliver new features quicker and more effectively. What this pattern has done more than anything to date is spark organizational transformations, setting the foundation for future application development. In practice, however, there are a number of considerations to make that go beyond simply “build, ship, and run,” which changes ho...
You are moving to the Cloud. The question is not if, it’s when. Now that your competitors are in the cloud and lapping you, your “when” better hurry up and get here. But saying and doing are two different things. In his session at @DevOpsSummit at 18th Cloud Expo, Robert Reeves, CTO of Datical, explained how DevOps can be your onramp to the cloud. By adopting simple, platform independent DevOps strategies, you can accelerate your move to the cloud. Spoiler Alert: He also makes sure you don’t...
Amazon has gradually rolled out parts of its IoT offerings, but these are just the tip of the iceberg. In addition to optimizing their backend AWS offerings, Amazon is laying the ground work to be a major force in IoT - especially in the connected home and office. In his session at @ThingsExpo, Chris Kocher, founder and managing director of Grey Heron, explained how Amazon is extending its reach to become a major force in IoT by building on its dominant cloud IoT platform, its Dash Button strat...
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life sett...
Much of the value of DevOps comes from a (renewed) focus on measurement, sharing, and continuous feedback loops. In increasingly complex DevOps workflows and environments, and especially in larger, regulated, or more crystallized organizations, these core concepts become even more critical. In his session at @DevOpsSummit at 18th Cloud Expo, Andi Mann, Chief Technology Advocate at Splunk, showed how, by focusing on 'metrics that matter,' you can provide objective, transparent, and meaningful f...
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, wh...
Cognitive Computing is becoming the foundation for a new generation of solutions that have the potential to transform business. Unlike traditional approaches to building solutions, a cognitive computing approach allows the data to help determine the way applications are designed. This contrasts with conventional software development that begins with defining logic based on the current way a business operates. In her session at 18th Cloud Expo, Judith S. Hurwitz, President and CEO of Hurwitz & ...
Redis is not only the fastest database, but it has become the most popular among the new wave of applications running in containers. Redis speeds up just about every data interaction between your users or operational systems. In his session at 18th Cloud Expo, Dave Nielsen, Developer Relations at Redis Labs, shared the functions and data structures used to solve everyday use cases that are driving Redis' popularity.
Most people haven’t heard the word, “gamification,” even though they probably, and perhaps unwittingly, participate in it every day. Gamification is “the process of adding games or game-like elements to something (as a task) so as to encourage participation.” Further, gamification is about bringing game mechanics – rules, constructs, processes, and methods – into the real world in an effort to engage people. In his session at @ThingsExpo, Robert Endo, owner and engagement manager of Intrepid D...
The Internet of Things (IoT) is growing rapidly by extending current technologies, products and networks. By 2020, Cisco estimates there will be 50 billion connected devices. Gartner has forecast revenues of over $300 billion, just to IoT suppliers. Now is the time to figure out how you’ll make money – not just create innovative products. With hundreds of new products and companies jumping into the IoT fray every month, there’s no shortage of innovation. Despite this, McKinsey/VisionMobile data...
Cloud computing delivers on-demand resources that provide businesses with flexibility and cost-savings. The challenge in moving workloads to the cloud has been the cost and complexity of ensuring the initial and ongoing security and regulatory (PCI, HIPAA, FFIEC) compliance across private and public clouds. Manual security compliance is slow, prone to human error, and represents over 50% of the cost of managing cloud applications. Determining how to automate cloud security compliance is critical...
You are moving to the Cloud. The question is not if, it’s when. Now that your competitors are in the cloud and lapping you, your “when” better hurry up and get here. But saying and doing are two different things. In his session at @DevOpsSummit at 18th Cloud Expo, Robert Reeves, CTO of Datical, will explain how DevOps can be your onramp to the cloud. By adopting simple, platform independent DevOps strategies, you can accelerate your move to the cloud. Spoiler Alert: He will also make sure yo...
Traditional IT, great for stable systems of record, is struggling to cope with newer, agile systems of engagement requirements coming straight from the business. In his session at 18th Cloud Expo, William Morrish, General Manager of Product Sales at Interoute, will outline ways of exploiting new architectures to enable both systems and building them to support your existing platforms, with an eye for the future. Technologies such as Docker and the hyper-convergence of computing, networking and...
As I have mentioned many times, I’ve learned more doing this project than any project in my professional career. This has been a four-year collaboration with Jez Humble and Dr. Nicole Forsgren, as well as Nigel Kersten and Alanna Brown from Puppet Labs. "I only got four hours of sleep last night. I woke up after an anxiety dream about deadlocks in the database." Anyone who has run an online service probably knows this feeling. And this is what Jez Humble wrote on our Slack channel, 24 hours b...
Culture is the most important ingredient of DevOps. The challenge for most organizations is defining and communicating a vision of beneficial DevOps culture for their organizations, and then facilitating the changes needed to achieve that. Often this comes down to an ability to provide true leadership. As a CIO, are your direct reports IT managers or are they IT leaders? The hard truth is that many IT managers have risen through the ranks based on their technical skills, not their leadership ab...
DevOps is about increasing efficiency, but nothing is more inefficient than building the same application twice. However, this is a routine occurrence with enterprise applications that need both a rich desktop web interface and strong mobile support. With recent technological advances from Isomorphic Software and others, rich desktop and tuned mobile experiences can now be created with a single codebase – without compromising functionality, performance or usability. In his session at DevOps Su...
WebRTC: together these advances have created a perfect storm of technologies that are disrupting and transforming classic communications models and ecosystems. In his session at WebRTC Summit, Cary Bran, VP of Innovation and New Ventures at Plantronics and PLT Labs, provided an overview of this technological shift, including associated business and consumer communications impacts, and opportunities it may enable, complement or entirely transform.
WebRTC sits at the intersection between VoIP and the Web. As such, it poses some interesting challenges for those developing services on top of it, but also for those who need to test and monitor these services. In his session at WebRTC Summit, Tsahi Levent-Levi, co-founder of testRTC, reviewed the various challenges posed by WebRTC when it comes to testing and monitoring and on ways to overcome them.
WebRTC has had a real tough three or four years, and so have those working with it. Only a few short years ago, the development world were excited about WebRTC and proclaiming how awesome it was. You might have played with the technology a couple of years ago, only to find the extra infrastructure requirements were painful to implement and poorly documented. This probably left a bitter taste in your mouth, especially when things went wrong.
WebRTC is about the data channel as much as about video and audio conferencing. However, basically all commercial WebRTC applications have been built with a focus on audio and video. The handling of “data” has been limited to text chat and file download – all other data sharing seems to end with screensharing. What is holding back a more intensive use of peer-to-peer data? In her session at @ThingsExpo, Dr Silvia Pfeiffer, WebRTC Applications Team Lead at National ICT Australia, looked at diffe...
With microservices, SOA and distributed architectures becoming more popular, it is becoming increasingly harder to keep track of where time is spent in a distributed application when trying to diagnose performance problems. Distributed tracing systems attempt to address this problem by following application requests across service boundaries, persisting metadata along the way that provide context for fine-grained performance monitoring.
At first adopted by enterprises to consolidate physical servers, virtualization is now widely used in cloud computing to offer elasticity and scalability. On the other hand, Docker has developed a new way to handle Linux containers, inspired by version control software such as Git, which allows you to keep all development versions. In his session at 17th Cloud Expo, Dominique Rodrigues, the co-founder and CTO of Nanocloud Software, discussed how in order to also handle QEMU / KVM virtual machin...
With the Apple Watch making its way onto wrists all over the world, it’s only a matter of time before it becomes a staple in the workplace. In fact, Forrester reported that 68 percent of technology and business decision-makers characterize wearables as a top priority for 2015. Recognizing their business value early on, FinancialForce.com was the first to bring ERP to wearables, helping streamline communication across front and back office functions. In his session at @ThingsExpo, Kevin Roberts...
DevOps has often been described in terms of CAMS: Culture, Automation, Measuring, Sharing. While we’ve seen a lot of focus on the “A” and even on the “M”, there are very few examples of why the “C" is equally important in the DevOps equation. In her session at @DevOps Summit, Lori MacVittie, of F5 Networks, explored HTTP/1 and HTTP/2 along with Microservices to illustrate why a collaborative culture between Dev, Ops, and the Network is critical to ensuring success.
The Federal Government’s “Cloud First” policy mandates that agencies take full advantage of cloud computing benefits to maximize capacity utilization, improve IT flexibility and responsiveness, and minimize cost. The Federal Risk and Authorization Management Program (FedRAMP) is a mandatory government-wide program that provides a standardized approach to security assessment, authorization, and continuous monitoring for cloud products and services. Advantages for business include being able to ma...
Father business cycles and digital consumers are forcing enterprises to respond faster to customer needs and competitive demands. Successful integration of DevOps and Agile development will be key for business success in today’s digital economy. In his session at DevOps Summit, Pradeep Prabhu, Co-Founder & CEO of Cloudmunch, covered the critical practices that enterprises should consider to seamlessly integrate Agile and DevOps processes, barriers to implementing this in the enterprise, and pr...
Sensors and effectors of IoT are solving problems in new ways, but small businesses have been slow to join the quantified world. They’ll need information from IoT using applications as varied as the businesses themselves. In his session at @ThingsExpo, Roger Meike, Distinguished Engineer, Director of Technology Innovation at Intuit, showed how IoT manufacturers can use open standards, public APIs and custom apps to enable the Quantified Small Business. He used a Raspberry Pi to connect sensors...
The principles behind DevOps are not new - for decades people have been automating system administration and decreasing the time to deploy apps and perform other management tasks. However, only recently did we see the tools and the will necessary to share the benefits and power of automation with a wider circle of people. In his session at DevOps Summit, Bernard Sanders, Chief Technology Officer at CloudBolt Software, explored the latest tools including Puppet, Chef, Docker, and CMPs needed to...
@CloudExpo Stories
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - comp...
"SpeedyCloud's specialty lies in providing cloud services - we provide IaaS for Internet and enterprises companies," explained Hao Yu, CEO and co-founder of SpeedyCloud, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
There is little doubt that Big Data solutions will have an increasing role in the Enterprise IT mainstream over time. Big Data at Cloud Expo - to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA - has announced its Call for Papers is open. Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is...
Machine Learning helps make complex systems more efficient. By applying advanced Machine Learning techniques such as Cognitive Fingerprinting, wind project operators can utilize these tools to learn from collected data, detect regular patterns, and optimize their own operations. In his session at 18th Cloud Expo, Stuart Gillen, Director of Business Development at SparkCognition, discussed how research has demonstrated the value of Machine Learning in delivering next generation analytics to imp...
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
Creating replica copies to tolerate a certain number of failures is easy, but very expensive at cloud-scale. Conventional RAID has lower overhead, but it is limited in the number of failures it can tolerate. And the management is like herding cats (overseeing capacity, rebuilds, migrations, and degraded performance). Download Slide Deck: ▸ Here In his general session at 18th Cloud Expo, Scott Cleland, Senior Director of Product Marketing for the HGST Cloud Infrastructure Business Unit, discusse...
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
The cloud market growth today is largely in public clouds. While there is a lot of spend in IT departments in virtualization, these aren’t yet translating into a true “cloud” experience within the enterprise. What is stopping the growth of the “private cloud” market? In his general session at 18th Cloud Expo, Nara Rajagopalan, CEO of Accelerite, explored the challenges in deploying, managing, and getting adoption for a private cloud within an enterprise. What are the key differences between wh...
More and more companies are looking to microservices as an architectural pattern for breaking apart applications into more manageable pieces so that agile teams can deliver new features quicker and more effectively. What this pattern has done more than anything to date is spark organizational transformations, setting the foundation for future application development. In practice, however, there are a number of considerations to make that go beyond simply “build, ship, and run,” which changes ho...
It is one thing to build single industrial IoT applications, but what will it take to build the Smart Cities and truly society changing applications of the future? The technology won’t be the problem, it will be the number of parties that need to work together and be aligned in their motivation to succeed. In his Day 2 Keynote at @ThingsExpo, Henrik Kenani Dahlgren, Portfolio Marketing Manager at Ericsson, discussed how to plan to cooperate, partner, and form lasting all-star teams to change t...
Connected devices and the industrial internet are growing exponentially every year with Cisco expecting 50 billion devices to be in operation by 2020. In this period of growth, location-based insights are becoming invaluable to many businesses as they adopt new connected technologies. Knowing when and where these devices connect from is critical for a number of scenarios in supply chain management, disaster management, emergency response, M2M, location marketing and more. In his session at @Th...
You are moving to the Cloud. The question is not if, it’s when. Now that your competitors are in the cloud and lapping you, your “when” better hurry up and get here. But saying and doing are two different things. In his session at @DevOpsSummit at 18th Cloud Expo, Robert Reeves, CTO of Datical, explained how DevOps can be your onramp to the cloud. By adopting simple, platform independent DevOps strategies, you can accelerate your move to the cloud. Spoiler Alert: He also makes sure you don’t...
Your business relies on your applications and your employees to stay in business. Whether you develop apps or manage business critical apps that help fuel your business, what happens when users experience sluggish performance? You and all technical teams across the organization – application, network, operations, among others, as well as, those outside the organization, like ISPs and third-party providers – are called in to solve the problem.
The initial debate is over: Any enterprise with a serious commitment to IT is migrating to the cloud. But things are not so simple. There is a complex mix of on-premises, colocated, and public-cloud deployments. In this power panel at 18th Cloud Expo, moderated by Conference Chair Roger Strukhoff, Randy De Meno, Chief Technologist - Windows Products and Microsoft Partnerships at Commvault; Dave Landa, Chief Operating Officer at kintone; William Morrish, General Manager Product Sales at Interou...
SaaS companies can greatly expand revenue potential by pushing beyond their own borders. The challenge is how to do this without degrading service quality. In his session at 18th Cloud Expo, Adam Rogers, Managing Director at Anexia, discussed how IaaS providers with a global presence and both virtual and dedicated infrastructure can help companies expand their service footprint with low “go-to-market” costs.
What does it look like when you have access to cloud infrastructure and platform under the same roof? Let’s talk about the different layers of Technology as a Service: who cares, what runs where, and how does it all fit together. In his session at 18th Cloud Expo, Phil Jackson, Lead Technology Evangelist at SoftLayer, an IBM company, spoke about the picture being painted by IBM Cloud and how the tools being crafted can help fill the gaps in your IT infrastructure.
SYS-CON Events announced today that ReadyTalk, a leading provider of online conferencing and webinar services, has been named Vendor Presentation Sponsor at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. ReadyTalk delivers audio and web conferencing services that inspire collaboration and enable the Future of Work for today’s increasingly digital and mobile workforce. By combining intuitive, innovative tec...
Amazon has gradually rolled out parts of its IoT offerings, but these are just the tip of the iceberg. In addition to optimizing their backend AWS offerings, Amazon is laying the ground work to be a major force in IoT - especially in the connected home and office. In his session at @ThingsExpo, Chris Kocher, founder and managing director of Grey Heron, explained how Amazon is extending its reach to become a major force in IoT by building on its dominant cloud IoT platform, its Dash Button strat...
Digital Initiatives create new ways of conducting business, which drive the need for increasingly advanced security and regulatory compliance challenges with exponentially more damaging consequences. In the BMC and Forbes Insights Survey in 2016, 97% of executives said they expect a rise in data breach attempts in the next 12 months. Sixty percent said operations and security teams have only a general understanding of each other’s requirements, resulting in a “SecOps gap” leaving organizations u...
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life sett...

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Cloud Expo New York All-Star Speakers Include

DE MENO
Commvault

ERWAY
Appneta

OXENHORN
FalconStor

HINCH-
CLIFFE

7Summits

DOYLE
eCube

CHAVES
Pythian

BLOOMBERG
Intellyx

BUGAYENKO
Teamed.io

LAWSON
NewSci

HAFF
RedHat

HOLT
IBM

Jewell
Codenvy

MORGENTHAL
CSC

ARMSTRONG
AppNeta

DWYER
Iron.io

MATSUMURA
Gradle

WARFIELD
Coho

GRECO
Kaazing

PRESLEY
Pythian

LOVELL-TROY
Pythian

ATCHISON
New Relic

BHUSVANE-
SHWARI

Microsoft

GUCCIONE
Keeper

FLOREA
Tintri

KERBY
BMC

RAO
Asurion

BRENTON
CollabNet

SRINIVASAN
Symantec

GALBRAITH
HPE

NEWTON
Alfresco

ROGERS
Anexia

MORRISH
Interoute

TIFFANY
SoftLayer

OSTROVER-
KHYI

Mobidev

LEWIS
Formation
Data

KENDRICK
Isomorphic

REEVES
Datical

WALLER-
STORFER

Dynatrace

CIOT
Progress

MOR
Cloudyn

LEFORT
BMC

ANDERSON
BMC

BRODY
Webair

NIELSEN
Redis Labs

SEHGAL
Tintri

MANN
Splunk

YOO
Fuze

COTY
Alert Logic

LANDA
Kintone

CHOQUETTE
RackN

MARTIN
Security

HURWITZ
Hurwitz & Assc.

Cloud Expo Silicon Valley All-Star Speakers Include

KOWALL
AppDynamics

VAN TUIN
Red Hat

DEMMER
Jut

COHEN
Netflix

MUCHANDI
Red Hat Inc

BORELLO
Sysdig

GILPIN
Conjur

KANADE
Harbinger
Systems

GORBACHEV
Systems
Services Inc.

SUSSMAN
Coalfire

KHAN
Solgeniakhela

CHOKSI
Harbinger
Systems

DE MENO
CommVault

BLOOMBERG
Intellyx

BUGWADIA
Nirmata

COTY
Alert Logic

FLETCHER
Alert Logic

CAUTHRON
NIMBOXX

LYNN
AgilData

WAGNER
Cloudyn

ANAND
Appocito

WEISS
Pythian

BRODY
Webair

JACKSON
Softlayer

DAVIDSON
Juniper

HOFFMAN
Pivotal

VERVAET
HGST

Murthy
CloudRaxak

FRANCISCO
Evolute

LETCHIN
Nexenta

SIMON
JFrog

BONIFAZI
Solgenia

WEISS
ProfitBricks

HOLT
IBM

HANNON
SoftLayer

GALLO
SoftLayer

SAYEGH
Codero

BIMMU
Clouber

SRINIVAS
IBM

CHAVAN
IBM

HEDGES
Clouddata

AHUJA
Cloud

MEINER
Oracle

SWARTZ
Ericsson
Cloud Expo New York All-Star Speakers Included

DE SOUZA
Cisco

POTTER
SafeLogic

ROBINSON
CompTIA

WARUSA
-WITHANA

WSO2 Inc

MEINER
Oracle

CHOU
Microsoft

HARRISON
Tufin

BRUNOZZI
VMware

KIM
MapR

KANE
Dyn

SICULAR
Basho

TURNER
Cloudian

KUMAR
Liaison

ADAMIAK
Liaison

KHAN
Solgenia

BONIFAZI
Solgenia

SUSSMAN
Coalfire

ISAACSON
RMS

LYNN
CodeFutures

HEABERLIN
Windstream

RAMA
MURTHY

Virtusa

BOSTOCK
IndependenceIT

DE MENO
CommVault

GRILLI
Adobe

WILLIAMS
Rancher Labs

CRISWELL
Alert Logic

COTY
Alert Logic

JACOBS
SingleHop

MARAVEI
Cisco

JACKSON
Softlayer

SINGH
IBM

HAZARD
Softlayer

GALLO
Softlayer

TAMASKAR
GENBAND

SUBRA
-MANIAN

Emcien

LEVESQUE
Windstream

IVANOV
StorPool

BLOOMBERG
Intellyx

BUDHANI
Soha

HATHAWAY
IBM Watson

TOLL
ProfitBricks

LANDRY
Microsoft

BEARFIELD
Blue Box

HERITAGE
Akana

PILUSO
SIASMSP

HOLT
IBM Cloudant

SHAN
CTS

PICCININNI
EMC

BRON-
GERSMA

Modulus

PAIGE
CenturyLink

SABHIKHI
Cognitive Scale

MILLS
Green House Data

KATZEN
CenturyLink

SLOPER
CenturyLink

SRINIVAS
EMC

TALREJA
Cisco

GORBACHEV
Systems Services Inc.

COLLISON
Apcera

PRABHU
OpenCrowd

LYNN
CodeFutures

SWARTZ
Ericsson

MOSHENKO
CoreOS

BERMINGHAM
SIOS

WILLIS
Stateless Networks

MURPHY
Gridstore

KHABE
Vicom

NIKOLOV
GetClouder

DIETZE
Windstream

DALRYMPLE
EnterpriseDB

MAZZUCCO
TierPoint

RIVERA
WHOA.com

HERITAGE
Akana

SEYMOUR
6fusion

GIANNETTO
Author

CARTER
IBM

ROGERS
Virtustream
Cloud Expo Silicon Valley All-Star Speakers

TESAR
Microsoft

MICKOS
HP

BHARGAVA
Intel

RILEY
Riverbed

DEVINE
IBM

ISAACSON
CodeFutures

LYNN
HP

HINKLE
Citrix

KHAN
Solgenia

SINGH
Bigdata

BEACH
SendGrid

BOSTOCK
IndependenceIT

DE SOUZA
Cisco

PATTATHIL
Harbinger

O'BRIEN
Aria Systems

BONIFAZI
Solgenia

BIANCO
Solgenia

PROCTOR
NuoDB

DUGGAL
EnterpriseWeb

TEGETHOFF
Appcore

BRUNOZZI
VMware

HICKENS
Parasoft

KLEBANOV
Cisco

PETERS
Esri

GOLDBERG
Vormetric

CUMBER-
LAND

Dimension

ROSENDAHL
Quantum

LOOMIS
Cloudant

BRUNO
StackIQ

HANNON
SoftLayer

JACKSON
SoftLayer

HOCH
Virtustream

KAPADIA
Seagate

PAQUIN
OnLive

TSAI
Innodisk

BARRALL
Connected Data

SHIAH
AgilePoint

SEGIL
Verizon

PODURI
Citrix

COWIE
Dyn

RITTEN-
HOUSE

Cisco

FALLOWS
Kaazing

THYKATTIL
TimeWarner

LEIDUCK
SAP

LYNN
HP

WAGSTAFF
BSQUARE

POLLACK
AOL

KAMARAJU
Vormetric

BARRY
Catbird

MENDEN-
HALL

SUPERNAP

SHAN
KEANE

PLESE
Verizon

BARNUM
Voxox

TURNER
Cloudian

CALDERON
Advanced Systems

AGARWAL
SOA Software

LEE
Quantum

OBEROI
Concurrent, Inc.

HATEM
Verizon

GALEY
Autodesk

CAUTHRON
NIMBOXX

BARSOUM
IBM

GORDON
1Plug

LEWIS
Verizon

YEO
OrionVM

NAKAGAWA
Transparent Cloud Computing

SHIBATA
Transparent Cloud Computing

NATH
GE

GOKCEN
GE

STOICA
Databricks

TANKEL
Pivotal Software

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Testimonials
This week I had the pleasure of delivering the opening keynote at Cloud Expo New York. It was amazing to be back in the great city of New York with thousands of cloud enthusiasts eager to learn about the next step on their journey to embracing a cloud-first worldl."
@SteveMar_Msft
General Manager of Window Azure
 
How does Cloud Expo do it every year? Another INCREDIBLE show - our heads are spinning - so fun and informative."
@SOASoftwareInc
 
Thank you @ThingsExpo for such a great event. All of the people we met over the past three days makes us confident IoT has a bright future."
Yasser Khan
CEO of @Cnnct2me
 
One of the best conferences we have attended in a while. Great job, Cloud Expo team! Keep it going."

@Peak_Ten


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@CloudExpo Blogs
Social gaming company Playtika uses big-data analytics to deliver captivating user experiences and engagement. We'll learn how feedback from massive user action streams can be analyzed in bulk rapidly to improve the features and attractions of online games and so help Playtika react well in an agile market. To learn more about leveraging big data in the social casino industry, we're pleased to welcome Jack Gudenkauf, Vice President of Big Data at Playtika in Santa Monica, California. The discussion is moderated by me, Dana Gardner, Principal Analyst at Interarbor Solutions.
Big Data automation can mean writing dozens of scripts to process different input sources and aligning them in order to consolidate all this data and produce the required output. Why exactly do you need Big Data for your enterprise projects? Many industry observers have been noting that although a lot of enterprises like to claim that their big data projects are aimed at "deriving insights" that replace human intuition with data-driven alternatives, in reality though, the objective appears to be automation. They point out that the role of data scientists at a lot of organizations has got litt...
xMatters for the Enterprise DevOps toolchain stitches together the disparate operational tools to help orchestrate hand-offs between the tools and team members. Customers like us because we understand the need for DevOps or NoOps automation at enterprise scale and recognize that humans are still involved when something goes wrong.
Too many myths and hypes create the confusion around digital transformation. Digital transformation isn't a technology change matter, it's primarily about transforming business models: infrastructure and operating model. Digital transformation when tackled with proven methodologies and approaches isn't as complex as it seems, they provide the step-by-step guide, the logic, and the tools to make it easy.
One of the greatest challenges facing business and government organizations is how to store and move sensitive data around the world while maintaining security. Storing and securing critical data held within data centers (whether physical or virtual) is top of mind from the boardroom to the remote data center. According to the International Data Corporation (IDC) Worldwide Quarterly Cloud IT Infrastructure Tracker, spending on private cloud IT infrastructure in 2015 will grow by 15.8 percent year over year to $12.1 billion, while spending on public cloud IT infrastructure will increase by 29.6...
Advances in thin clients, desktop virtualization (VDI), cloud management services, and mobile delivery networks are allowing both increased security and edge applications performance gains. The next BriefingsDirect thought leadership panel discussion focuses on the heightened role of security in the age of global cloud and mobile delivery of apps and data. As enterprises and small to medium-sized businesses (SMBs) alike weigh the balance of apps and convenience with security -- a new dynamic is emerging. Security concerns increasingly dwarf other architecture considerations. Yet advances ...
Karen Field, Penton Communications' IoT Institute director, in her article "Start Small to Gain Big," postulated an oil drilling platform with 30,000 sensors would generate about 1 Terabyte of data per day. She also stressed that only 1% of that data would likely be used. From a systems engineering point of view this data flow is multiplied by the trillions of other IoT sensors in the cloud, introducing unprecedented data processing and data transport stress. Industries and competing companies within those industries will also be forced to weigh the economic impact of paying for this transport...
Those that lead are able to collect and analyze data that followers can't. Think about the first climber to reach the top of the mountain, they have a new and different view slower followers don't. If you believe, as I do, that understanding data is the secret sauce of the digitally transformed enterprise, then having data not available to your competitors is a treasure! Those that achieve digital transformation before their competitors will have advantages - and advantages have advantages. Not only do they have new experiences and new data to analyze and understand, they are able to develo...
The pace of technology today means organizations are increasingly tasked with delivering applications that are fast, efficient, and capable of doing more than ever to keep up with the demands of the business. They’re looking to improve existing applications and add new ones. But how can IT guarantee application availability or create new applications when so much has already been invested in current programs and infrastructures?
An expert panel discussion examines the value and direction of The Open Group IT4IT initiative, a new reference architecture for managing IT to help business become digitally innovative. IT4IT was a hot topic at The Open Group San Francisco 2016 conference in January. This panel, conducted live at the event, explores how the reference architecture grew out of a need at some of the world's biggest organizations to make their IT departments more responsive, more agile.
Organizations are experiencing a new emphasis when it comes to cybersecurity. They are moving from securing the perimeter to securing the data within it, which is the result of the proliferation of connected devices in organizations today: smartphones, tablets and the IoT. Organizations used to focus their efforts on keeping attackers outside the perimeter, because just a few years ago, the network perimeter was much more static and limited. Today, the perimeter is everywhere – and constantly moving.
Consider the following integration scenarios: Moving medical records between EMR systems; financial information between banking systems; HR information between ERP systems; and software development information between SDLC tools. At first glance the approaches required for these integrations may seem the same. But if you look slightly deeper you will realize that this can’t be the case because of impedance mismatch. I’m defining impedance mismatch as the friction that occurs when trying to align two things or concepts that don’t naturally/actually match. Because many of the hardest impedance ...
The "Internet of Things" depends on the "Cloud" for the processing and storage of data. The Cloud's backbone, however, is the network. This logic train reveals the importance of professional rigor and solid System Engineering (SE) of the network. Imagine a sea of sensors, put out in the field by multiple independent vendors. Complying with specifications only in an informal sense, these sensors are sending Terabytes of data to the cloud. The availability of this data to anyone globally is impressive enough. But even more amazing is the fact that anyone in the world can also develop an appli...
Fog Computing is being touted as the data communication solution our Internet of Things (IoT) devices are asking for by bringing the power of cloud computing closer to the end user. The fact is, the number of connected devices is going to continue to grow exponentionally. In fact, Gartner predicts that by 2020 IoT will include 26 billion connected things. Consider the impact that amount of data collected and processed will have.
Although we often write about and discuss digital transformation, we often fail to identify the end goal we are really trying to achieve. We talk at great length about data, analytics, speed, information logistics systems and personalized user experiences, but none of these are the end goal. Ultimately we must digitally transform so we can remove the “fog of war,” and have clear visibility and insights into our businesses and the needs of our customers. The end goal of digital transformation, however, is the ability to rapidly act and react to changing data, competitive conditions and strat...